Boeing Brand TV
After more than 100 years of looking down at Earth Boeing has gained a unique appreciation for our planet and the species that call it home.
We proposed the worlds first TV spot shot entirely from space.
After launching this campaign with our TV spot, Boeing was set to launch new global initiatives aimed at actively improving the lives of all people. In partnership with groups like UNICEF and Red Cross, Boeing wanted to draw attention to some of their developing technologies by putting them to use to improve peoples lives TODAY. Unfortunately, in the face of massive PR problems for the company, this project was put on permanent pause.